Privacy Policy
Last updated: June 02, 2026
NovaLife Group (“NovaLife,” “we,” “us,” or “our”) respects your privacy. This Privacy Policy describes how we collect, use, disclose, and safeguard information when you visit our website or communicate with us regarding life insurance, health coverage, Medicare solutions, and burial & final expense products.
Information We Collect
- Contact data: name, email, phone number, city, and state.
- Insurance-related data: basic details you provide to request quotes, consultations, eligibility reviews, or insurance-related assistance.
- Communication data: information you provide when you call, text, email, submit a form, or otherwise communicate with us.
- Technical data: browser type, device information, pages visited, cookies, analytics data, and similar website usage information.
How We Use Information
- Provide quotes, recommendations, consultations, and customer support.
- Respond to your requests and communicate with you about insurance options.
- Schedule consultations, appointments, and follow-up communications.
- Process applications, enrollments, policy service requests, or other insurance-related services you request.
- Operate, maintain, and improve our website, services, and customer experience.
- Comply with legal, regulatory, carrier, licensing, and compliance obligations.
SMS/Text Messaging Consent
If you provide your mobile phone number and consent to receive text messages from NovaLife Group, we may use your number to send appointment reminders, insurance-related updates, customer service messages, and follow-up communications related to your request.
Message frequency may vary. Message and data rates may apply. You may opt out at any time by replying STOP. For help, reply HELP or contact us at support@novalifegroup.com.
SMS consent is not a condition of purchasing any insurance product or service.
Sharing of Information
We do not sell, rent, or share personal information with third parties or affiliates for marketing or promotional purposes.
We may share information with licensed insurance carriers, enrollment platforms, service providers, or regulatory/compliance partners only when necessary to provide quotes, process applications, service your policy, respond to your request, operate our business, or comply with applicable laws and regulations.
SMS/Text Messaging Privacy: No mobile information will be shared with third parties/affiliates for marketing/promotional purposes. All the above categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.
Cookies & Analytics
We may use cookies and similar technologies to measure site usage and performance. You can control cookies through your browser settings. Disabling cookies may affect certain features.
Your Choices & Rights
- Access, update, or delete your information, subject to applicable law.
- Opt out of marketing emails by using the unsubscribe link or emailing us.
- Opt out of text messages by replying STOP.
- Request details about how we process your data.
Data Security
We implement reasonable administrative, technical, and physical safeguards designed to protect personal information. No method of transmission or storage is fully secure; we cannot guarantee absolute security.
Regulatory Notes
- GLBA: We handle consumer information consistent with the Gramm-Leach-Bliley Act where applicable.
- HIPAA: We generally do not act as a HIPAA covered entity when providing quotes. If we receive any protected health information from a covered entity, it will be handled in accordance with applicable agreements and law.
- Children’s Privacy: Our services are not directed to children under 13. We do not knowingly collect information from children.
Data Retention
We retain information as needed to provide services, comply with legal obligations, resolve disputes, and enforce agreements.
Third-Party Links
Our site may link to third-party websites. We are not responsible for their content or privacy practices.
Contact Us
Have questions or requests? Contact us at support@novalifegroup.com.